Course Description The art of interpretation goes beyond providing facts and information to your guests. It is the skill of creating a connection, a sense of…
The students will examine the trends and challenges within the tourism industry, with particular focus on the realities of the ethical and business dilemmas of the Adventure Tourism industry. A careful study of the industry will provide understanding of the main business, legal, risk management and safety issues faced by operators in this complex and diverse, yet rapidly expanding field. They will consider the Tourism Industry as a whole, and the Adventure sector in particular, identifying clients and their needs, and how businesses can best match these. They will also meet and discuss issues with leading tourism industry representatives throughout the course.
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